Like many industries before it, the market for commercial building products, services, and solutions (BPSS) is undergoing a digital transformation. This sector has been a relative innovation laggard for several reasons, including the long life cycles of buildings and major building systems; the fact that each building is somewhat unique, requiring engineered systems; and the win/lose legacy culture that traces its roots to the hardball construction industry.
Nevertheless, we believe the market is being transformed, and that the pace of change is accelerating. In this article we share our view on how the transformation is likely to play out, and which companies are most likely to succeed in the new environment. Are there companies poised to become the Googles, Amazons, or Salesforces of the BPSS industry? What strategies or business models will the successful companies adopt?