From my perspective of working in the intersection of two very different professions, medicine and design of the built environment, I’m frequently surprised by the resistance of each group to embrace concepts from the “other side.” After pondering the reasons for this disconnect for years, I have recently gained new insights from research in the field of behavioral economics.
Would you like to have more effective design solutions or less friction with your boss and co-workers? Would you like to be wealthier, have broader interests, and be a more attentive friend, spouse, parent, or child? If you answer “yes” to any of these questions, then read on but pay attention as you do.