In the January/February 1992 issue of Engineered Systems, I wrote an article called "The Consequences of Demand Side Management." With DSM, ratepayers pay their electric utilities to promote rebate programs to lower the purchase cost of more efficient end uses of electricity, such as lamps and motors.
If you believe that DSM increases our electric use, you don't need to read any further because I agree with you. This article is for those readers who think that DSM has lessened our reliance on electricity, especially for some environmental benefit. If we rely only on improved electrical efficiency, the continuing increase in our electric use is not sustainable.