Rinnai America has named Mark Buss as its new vice president of marketing. Buss’ experience includes sales, marketing, and executive leadership positions with Maytag Corporation, Philips Consumer Electronics, and Randstad North America.

“With more than 30 years of experience in marketing leadership, Buss will be a tremendous asset to our company,” said Frank Windsor, COO at Rinnai America Corporation. “He has a strong record of delivering significant marketing results that create positive impact to sales and market share.”

As the new VP of marketing, Buss will use his knowledge in product marketing leadership to develop and implement solutions for growing the company’s market share and revenue and for further strengthening relationships with its dealers, installers, and consumers in the water heating markets. He will also lead the team in high-profile marketing initiatives.

Buss received his MBA from Drake University and a BS from the University of Nebraska.

“I am very excited to be joining the industry leader in tankless water heating and look forward to embracing the opportunity to drive awareness of its innovative products among consumers and trade partners,” said Buss.